GO & Co.
We help startups grow, and help institutions move like startups.
Strategic marketing support for the clarity, momentum, and growth you need — whether you’re scaling a startup or scaling impact.
Why GO & Co?
Great stories don’t sell if no one sees them. And reach means nothing if people don’t care. We unlock both — so you grow sustainably, and with meaning.
Our services
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Our most popular engagement—designed to bring clarity, direction, and traction in under 90 days.
We lead short-term, end-to-end growth projects that help you move forward with clarity. Each sprint is tailored to your business goals, team capacity, and biggest opportunities, designed to get real traction and focused learnings, fast. Learn more.
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Get your growth channels working the way they should.
We plug into your team to stand up or optimize the core channels that matter: paid, email, web, and more. You’ll get the hands-on support of a boutique agency with the flexibility of a trusted freelancer, all grounded in strategic oversight. Learn more.
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If you’re stuck, we’ll help you see the path forward.
We audit your current marketing and build a clear, actionable strategy to guide your next phase of growth. Whether you're launching something new, shifting direction, or just need a smarter plan, we'll help you get aligned and moving. Learn more.
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Senior marketing support—without a full-time hire.
We work with founders, COOs, and in-house teams to provide experienced, strategic marketing leadership. From guiding execution to clarifying strategy, we help you make smarter decisions and lead with more confidence. Learn more.
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You don’t have to hold the whole strategy yourself.
We support founders and senior leaders with 1:1 coaching focused on marketing decision-making, prioritization, and team clarity. Whether you're a solo decision-maker or leading a small team, we help you think through the right next steps. Learn more.
Where we plug in:
Tight budgets. You need focus — we help you invest in what works. No wasted spend, no bloated scopes.
Scaling challenges. Growth can feel chaotic. We bring clarity, process, and a test-learn-optimize mindset to help you scale intentionally.
Team gaps. Senior marketing leadership, on demand.
About Us
GO & Co is led by Grace Ouma-Cabezas, a seasoned marketing strategist with nearly 20 years of experience across consumer growth, revenue, and product strategy at high-growth startups and mission-driven companies.
We bring the perspective of in-house operators and the clarity of outside partners. Our network includes top-tier strategists, creative partners, and performance experts, with deep experience across brand, growth, and digital execution.
We’ve built marketing teams from scratch, worked alongside founders, and led strategy at scale. Now, we partner with startups, nonprofits, and lean teams to bring smart, senior strategy to your team, without the overhead of a full-time hire or the rigid structures of a traditional agency.